肖晶，女，河南鄭州人，博士。
研究方向：企業戰略管理、創新管理、綠色消費行為、網絡營銷等
電子郵箱：jxiao@wtu.edu.cn
個人簡介：
肖晶，現任77779193永利官网講師。2023年畢業于華中科技大學永利官网工商管理專業，獲得管理學博士學位。2019-2020在加拿大Simon Fraser University的Beedie School of Business做訪問學者一年。先後在國内外重要期刊和會議發表多篇論文，作為骨幹成員參與一項國家社科重大項目和多項國家自然科學基金面上項目。
代表性成果：
Ø 期刊論文
1) Jing Xiao, Zhi Yang*, Zhen Li, & Zhi Chen. A review of social roles in green consumer behaviour [J]. International Journal of Consumer Studies, 2022. (SSCI, JCR Q1; IF=9.9)
2) Zhen Li, Fang-Zhou Li, Jing Xiao*, & Zhi Yang. Topic Features in Negative Customer Reviews: Evidence Based on Text Data Mining[J]. Review of Socionetwork Strategies, 2020, 14(1). (通訊作者; ESCI)
3) 楊治 & 肖晶*. 績效反饋理論的演進脈絡與研究展望[J]. 管理學報, 2023. (通訊作者; CSSCI)
Ø 會議論文
1) 楊治, 肖晶, & Daniela Blettner. The effects of demand aspirations on innovation behavior: Evidence from Apple App Store. 中國管理學年後, 烏魯木齊, 2023.
2) Zhi Yang, Jing Xiao, & Daniela Blettner. Identifying reference points from the demand-based perspective: Evidence from Apple App Store [C]. The 10th International Symposium on Management of Technology, Hangzhou, 2023.
3) Jing Xiao, Zhi Yang, & Zhi Chen. Taking Stock of the Behavioral Theory of the Firm While Looking to the Future: A Bibliometric Review [C]. Academy of Management Proceedings, Seattle, 2022, p. 17645.
4) Jing Xiao, Zhi Yang, & Daniela Blettner. The Effect of Demand-Based Aspirations on Adaptive Changes [C]. Strategic Management Society Meetings, London, 2022.
5) Jing Xiao, Daniela Blettner, & Zhi Yang. The Effect of Comparison Relationships on the Direction of Strategic Change at the Dyadic Level[C]. Strategic Management Society Meetings, Hangzhou, 2020.
6) Zhi Yang & Jing Xiao. From "A" to "THE" Behavioral Theory of the Firm: A Historical Review Based on Text Mining[C]. Academy of Management Proceedings, Boston, 2019, p. 14378.
7) Zhen Li, Fang-Zhou Li, Jing Xiao, & Zhi Yang. Effects of Negative Customer Reviews on Sales: Evidence Based on Text Data Mining[C]. 2018 IEEE International Conference on Data Mining Workshops (ICDMW). IEEE, 2018: 838-847.
8) Xu-De Gui, Jing Xiao, Jin-Long Zhang, & Yu-Kun Bao. Designing the Expert Systems for Senior Managers' Performance Evaluation[C]. 2014 Seventh International Joint Conference on Computational Sciences and Optimization. IEEE, 2014: 607-610.
參與項目：
1）國家社科基金重大項目“‘雙鍊’協同區域科技創新中心的培育路徑與治理體系研究”
2）國家自然科學基金面上項目“誰是我的标杆？企業非典型性特征、自我評價動機及需求端信息對參照标杆選擇的影響”
3）國家自然科學基金面上項目“企業創新搜索行為的觸發、路徑選擇及效果研究：基于企業行為理論視角”
4）2017全國學校共青團研究課題重大項目“大學生創業團隊特征對創業績效的影響”
5）2023年參與教材《戰略管理》（路江湧、楊治等，高教出版社）編寫
6）2023年參與華科大《MBA企業戰略管理》視頻課程錄制
